Deborah Cobb-Clark AO FASSA is Professor and Deputy Head (Research) in the School of Economics at the University of Sydney. She is Deputy Director of the ARC Centre of Excellence for Children and Families Over the Life Course; an Officer of the Order of Australia; an elected Fellow of the Academy of Social Sciences in Australia; and a Distinguished Fellow of the Economic Society of Australia. She is passionate about preventing poor children from becoming poor adults. Her research centres on building psychological concepts (locus of control, self-control, risk attitudes) into economic models of family decision-making. She studies the way that poverty affects the attention (cognitive capacity) parents have available; the role of depression, risk attitudes, and welfare receipt in risk-taking behaviour; the role of locus of control and self-control in human capital formation; and the link between parents’ self-control and children’s outcomes.